SEEKING TO highlight the Duterte administration’s accomplishments and efforts put into by the different government agencies and as felt by the beneficiaries, the Presidential Communications Operations Office on Friday, January 17, launched the “Duterte Legacy” campaign at the Philippine International Convention Center, Pasay City.
Attended by several Cabinet members led by Executive Secretary Salvador Medialdea, the launch showcased the government’s efforts and accomplishments on the three key pillars of the Duterte administration’s legacy, which are peace and order, infrastructure development and poverty alleviation.
Executive Secretary Salvador Medialdea in his opening remarks said that ‘real change we have all yearned for so long is now happening' with the achievements gained by the Duterte administration.
"The Duterte administration is driven by radical change, marked with multiple milestones in progress and development," he said.
Presidential Communications Operations Office (PCOO) Secretary Martin Andanar shared that the Duterte Legacy campaign will showcase "through print and digital media, the honest summaries of successes and sacrifices of public servants in order to achieve our national goal of development."
Andanar also underscored President Rodrigo Roa Duterte’s resolve to make real change as his government continues to address the evils of illegal drugs, corruption, and criminality.
“On the third year of his administration, his battle-cry continues to confront these evils with great intensity, and no other leader has yet approximated his conquests. This is his legacy unfolding,” Andanar said.
During the launch, a photo exhibit of the government’s key achievements was featured including, presentations of Cabinet secretaries of their respective department's projects and accomplishments supported by heartwarming stories of beneficiaries sharing how these various government programs and projects have impacted and changed their lives for the better.
Among the projects presented during the event include the Alternative Learning System; Universal Access to Quality Tertiary Education; Build, Build, Build Program; Universal Health Care; Freedom of Information; programs for OFWs; Freedom of Information, Presidential Task Force on Media Security; peace and security efforts such as the NTF ELCAC, Bangsamoro Basic Law; efforts to preserve the environment like the rehabilitation of Boracay and Manila Bay clean up and the government’s anti-drug campaign.
Several communications collaterals under the “Duterte Legacy” campaign, which include a magazine, a podcast, and a series of documentaries, will be produced.
The magazine’s first issue features different perspectives and stories from beneficiaries of the Universal Access to Quality Tertiary Education Act.
The maiden podcast episode tackles the public housing program for the victims of Typhoon Yolanda, while the first episode of the documentary features the beneficiaries of the Tagoloan Flood Control Project in Misamis Oriental. (By Angelie Villapando)
The maiden podcast episode tackles the public housing program for the victims of Typhoon Yolanda, while the first episode of the documentary features the beneficiaries of the Tagoloan Flood Control Project in Misamis Oriental. (By Angelie Villapando)
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